Start-up Pitches

It is the "sharktank" where start-ups can present themselves to their desired target group. 

The future of the hospitality industry begins today. During the Startup Pitches, you’ll meet today’s most innovative entrepreneurs and solutions. From smart technology and new food concepts to sustainable products and innovative services: here you’ll discover the ideas that are shaping the hospitality market of tomorrow.

In short, impactful pitches, selected startups present their concepts to hospitality entrepreneurs, investors, partners, and industry peers. No long presentations—just inspiring, practical solutions to current challenges within the sector.
The Startup Pitches offer a unique opportunity to be among the first to discover promising innovations, explore new collaborations, and gain inspiration for the future of your business.

In short: the place at Horecava where innovative ideas, entrepreneurship, and the future of the hospitality industry come together.

Program

Date: Wednesday, January 13 2027
Location: TrendLAB Theater | Hall 3, Entrance K
Program:

• 11.45 - 12.00 hour: Walk-in
• 12.00 - 2.00 hour: Plenary program
• 2.00 - 2.30 hour: Networking and Trendtours TrendLAB